It’s likely that your siblings and cousins are on Facebook. Maybe your mother and grandmother are too. Knowing this, are you aware of whether or not your customer base uses Facebook? Read the following information to learn how to reach all of them.
Communicate with fans on a regular basis. Make sure you notice when people make posts on your page. Successful businesses often get their best ideas from potential customers. Do not ignore your fans, because you would not be very successful without them.
Host a giveaway to get some extra attention for your presence on Facebook. Get people to join by enticing subscribers with some free items. Make your winners viewable to maintain the legitimacy of your contest.
If you are using Facebook to get your services or products to your customers, you need to make your page unique. You may do this through your choice of page color and the addition of graphics. Plain pages don’t get the attention professional looking pages do.
Don’t let your Facebook page become overrun with spam. There are some filters that can be put into place if you can’t monitor your site all of the time. Anyone with admin rights can put in keywords into the filter that are going to be filtered out.
Facebook is a great way to share your content. While Facebook can be used as a chat service, it is better used as a long-form content sharing medium. Use it in this way. Create good blog posts, and promote them across the web so you drive traffic to your Facebook site. You will discover that Facebook has the ability to draw lots of traffic.
You must know when it’s okay to post on another person’s Facebook page about your business. You can receive a great deal of attention when you post on other Facebook pages. Remember that the comments you leave on another page should be professional in nature. Only post when you have valuable information to share. Don’t ever spam!
Hold a giveaway promotion to get more followers. This free giveaway can be to get people to like the Facebook page for your business or to sign up for your newsletter or mobile marketing campaign. It doesn’t cost much, and it is a great way to reach out to customers.
Think through your updates before you post them. People don’t want to be flooded with sales jargon or spam. Educate your customers with enlightening posts. Access Facebook Insights to pinpoint which updates have been most successful,and then you can use similar content.
Your posts should include valuable content. Link to great deals, new product information or the latest cutting edge updates to give your fans something in return for the time they spend on your page. Don’t do a hard sell though.
Have your fans get involved with your various company or brand decisions. Customers love to feel important. There is no greater way to do this than letting your community get involved with the decision making process. When you want advice on topics to cover on your blog, just ask!
Make sure people can “Share” content on your Facebook page. If your business page contains excellent information, then your customers will likely want to share it with others. Facebook is all about sharing and interacting with other people. When working to provide valuable resources to the audience, they return the favor by informing their networks of the content and possibly earn you more prospective clients.
You probably use Facebook and have a pretty good idea about what a customer wants. Take what you know along with these tips to create an exceptional Facebook campaign that’ll land you more fans, followers, and business. The harder you work, the more rewards you’ll see.